Lead-Gen Digital Marketing Suite
Summary
Freelancer Client is hiring: Lead-Gen Digital Marketing Suite.
Location: Remote
My main objective is to drive a steady flow of qualified leads. To do that, I need a cohesive strategy that ties together three pillars:
What you'll do:
• 1. Strategy & Calendar
• Build a three-month social roadmap that specifies posting cadence, ad formats, audience targeting, and KPIs for each of the three channels.
• 2. Creative Production
• Produce scroll-stopping videos and clear, on-brand infographics. I’ll supply raw product info and style guidelines; you handle scripting, design, motion graphics and final edits.
• Design or refine landing pages within my existing site so every click has a clear next step—form fill, demo request, or download. If you have Flutter/React Native experience, we can extend this into a simple lead-capture app; mention it if you’re comfortable taking that on.
• 4. Tracking & Optimisation
• Set up pixel tracking, UTM parameters and a lightweight reporting dashboard so I can see cost-per-lead, engagement metrics and creative performance at a glance. Weekly insights and iteration keep the campaign sharp.
• All creative delivered in ready-to-post formats (1080x1080 & 1080x1920 MP4, plus PNG infographics)
Skills: Graphic Design, Video Services, Photoshop, Infographics, Social Media Marketing, Video Editing, Digital Marketing, Web Development
Budget: $12500–$37500 USD
Source: Freelancer Client via Remote / Online. Apply on the source website.
Original
My main objective is to drive a steady flow of qualified leads. To do that, I need a cohesive strategy that ties together three pillars:
• Social media growth on Facebook, Instagram and LinkedIn
• High-impact video and infographic content that sparks interest and captures data
• Conversion-ready web assets (landing pages and, if feasible, a lightweight companion app) that turn those prospects into paying customers.
Here’s how I see the work unfolding:
1. Strategy & Calendar
Build a three-month social roadmap that specifies posting cadence, ad formats, audience targeting, and KPIs for each of the three channels.
2. Creative Production
Produce scroll-stopping videos and clear, on-brand infographics. I’ll supply raw product info and style guidelines; you handle scripting, design, motion graphics and final edits.
3. Funnel Assets
Design or refine landing pages within my existing site so every click has a clear next step—form fill, demo request, or download. If you have Flutter/React Native experience, we can extend this into a simple lead-capture app; mention it if you’re comfortable taking that on.
4. Tracking & Optimisation
Set up pixel tracking, UTM parameters and a lightweight reporting dashboard so I can see cost-per-lead, engagement metrics and creative performance at a glance. Weekly insights and iteration keep the campaign sharp.
Acceptance criteria
• All creative delivered in ready-to-post formats (1080x1080 & 1080x1920 MP4, plus PNG infographics)
• Landing page loads in <2 s, mobile first, with form integration tested
• Reporting dashboard live and populated by end of first month, reflecting Facebook, Instagram and LinkedIn data
• Lead volume and CPL benchmarks agreed up front and reviewed weekly.
If this end-to-end approach aligns with your skill set, let’s move ahead and map timelines.
Location & Details
Apply on source →About this listing
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